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Channel: 1000heads: The Word of Mouth People » WOMMA UK
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1000heads’ upcoming events

Here at 1000heads we’re not very good at staying put, however lovely our offices are. At any one time a few of us are always on the road, headed to some event to speak, facilitate or simply listen,...

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Direct mail, meet word of mouth

Direct mail and word of mouth might seem to be at opposite ends of the marketing spectrum: old versus new, broadcast versus conversational, individual versus social, personalised versus personal. But...

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Participate in the UK’s first ever word of mouth industry survey

As President of WOMMA UK, I’m often asked for stats on the state of the UK WOM industry, and it’s frustrating that I have little to point people to. Yes, there’s some good stuff about how companies are...

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